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Eco & Fair underwear buy online – so it fits perfectly

Ad with Organic Basics (English version here)

Ill-fitting underwear – I think all of us have experienced it: pinching waistband, cutting straps, too deep marks after wearing, too small or too big cups… it’s a drama. On top of that, it’s not always easy to navigate the different sizes in underwear. Sometimes it is measured in cups, sometimes in S, M, L.

Buying underwear, especially online, is not easy. That’s why I’m shedding a little light on it with Organic Basics, which is expanding its size selection in 2022:

  • Measuring your body: For almost any underwear site, you need to measure your chest circumference, as well as your underbust, waist and hips. Body size also helps. It’s not always pleasant to measure yourself and assign numbers to your body. But unfortunately, that’s what helps the most when ordering online.
  • Choosing the right shape: By now, I know what shape suits me best: Hipster panties as well as bralettes. Bras with underwire, for example, I rarely wear anymore. With bralettes, I like it when they have a slight triangle cut. How do you choose the right shape? It’s best to look at what you’ve worn most in the past. Here often only testing helps.
  • Choose the right material: Soft organic cotton, Tencel or linen mix are simply the gentlest materials for the skin. They are breathable, good for sensitive skin and also sustainable and durable. I personally choose polyester only for activewear, or if sensitive areas are then lined with cotton or similar materials. My underpants, for example, are almost all seamless panties, often made of polyester (mostly recycled). But the crotch area is always lined with organic cotton.
  • Size finder or size chart on the website to consider: If the online underwear store doesn’t have a detailed size chart on the product page, then honestly, click away! When it comes to underwear, you simply have to choose something more specific when it comes to size and for that you need a size finder. At Organic Basics, for example, you can find the appropriate size chart on each product page in the product description. By the way, if you are more into classic bras with underwires, or want to calculate your correct cup size, then I can highly recommend this cup calculator!
  • Contact customer service: If you are still unsure after following the steps above, don’t just order away, but contact customer service. This is also part of Slow Fashion: By making a more thoughtful selection, the chance increases that the good piece will fit when it arrives and doesn’t need to be exchanged. Returns and exchanges are very costly: Transport costs are added, storage costs, and thus of course an increased CO2 footprint. Since I have my own fashion label, I know how impractical returns are on all levels. Therefore rather one mail more and thus a little more security with the order
  • Try on at home:
    • Bralette Fit: The underbust band should fit evenly against the torso, so it should not ride up the back. The front of the band should lie flat against the chest, especially in the middle between the breasts. The Straps should fit lightly on the shoulders and provide enough room to slip a finger between the fabric and skin. They should not cause marks, but also should not be too loose or fall off the shoulders. On the back, the straps should form a straight line without bulging.
    • Underpants: the waistband should be snug at the waist or around the hips, but not too tight. If the waistband is too tight, it can pinch painfully. It should fit flat without stretching too far.

As indicated, there is great news from Organic Basics:

During 2022, the size range of some of Organic Basics’ favorite styles will be expanded! The size expansion will begin in January with XXS, S+, M+, L+ and XXL, as well as two new colorways,
Rose Pink and Dusty Red. The goal is to provide the Organic Basics community with a wider selection of underwear, activewear and base layers.

The new S+, M+ and L+ sizes are designed for customers who fall between their respective sizes. This is because Organic Basics’ size jumps were previously kept very generous to accommodate many different body shapes. But when it comes to details, like the ratio between underbust measurement and bust measurement, in-between sizes help you find the perfect fit. I knew this challenge with Organic Basic bras: M was too big for me, S often too small. S+ now fits me perfectly because it has the underbust measurement of S, but the bust measurement of M!

The new size range and size guide should now make finding the perfect fit for underwear even easier. Not only does inclusivity play a role here, but also sustainability: choosing the right size means fewer returns and therefore lower CO2 emissions, as mentioned earlier.

For this, I also have a great discount code for you:

With the discount code MIAOB you get 10% off all products in the Organic Basics Shop!

In addition, there is a No-Waste-Sale on Organic Basics from February 19 to 28, where there is a 40% discount on some of the popular, but unfortunately discontinued models. So with my personal discount, I can offer you a total of 50% off during this period if you combine my discount code with the 40% off styles. Of course, with great discount promotions like this, I always want to remind you to store only when you need to #ChooseWell!

By the way, in the products with the newly expanded sizes, for example the Classic Bra, you will also find a lot of information in the Size Guide to help you make your choice. Bust measurement, underbust band and cup size. This then looks like this:

Quick info on the side: believe it or not, all photos in this blog post are self-portraits. Photos in underwear are still a bit difficult for me since my body has changed so much. Unfortunately, I can only link the weight gain to negative experiences, which is why I have such a hard time feeling comfortable in my “new” body. But that’s why I’ve felt most comfortable shooting with full control.

In terms of fit, a soft waistband is super important to me. In S

achen underpants, I therefore currently prefer a very generous cut. Bras, however, should still fit “perfectly”, so not too tight and not too wide. Therefore, I am very grateful about the intermediate sizes, because I could find a bra that does not pinch and tweak, despite new, unfamiliar body shape. So flattering cuts and soft fabric are most important to me right now when it comes to choosing clothes I feel comfortable in.

The Size Expansion Starts NowThis

is really nice news from Organic Basics, but this is just the beginning. XXL and XXS are a great expansion, as are the in-between sizes, but I’m sure there are some of you who are still missing something: either a specific smaller or larger size, possibly more options, more varieties, more products – the theme is not finished. Organic Basics is working to constantly expand the range. Step by step. Since I have my own fashion label, I know that something like this is sustainable only step by step and feedback from the community is mega important.

So let me know here in the comments:

  • What does comfort mean to you?
  • When do you feel most comfortable?
  • Feel free to share your personal thoughts and stories about feeling good in your own body, finding the right underwear, and the right size.
  • Also feel free to share what exactly you want from companies like Organic Basics to make you feel more comfortable when choosing and wearing underwear – always come with your feedback

I’m wearing in the pictures by the way:

  • Organic Cotton Classic Bra – Super comfortable fit, offers support without underwire or push-up, flattering shape, and relatively wide straps.
  • Organic Cotton Super High-Rise Briefs – These are really super high-rise, so they don’t go all the way to the belly button, but really all the way to the waist.

*This post may contain affiliate links. What that means you can find out here! *This blogpost may contain affiliate links. You can learn more about what that means here!

Continue reading: https://heylilahey.com/de/choose-your-perfect-underwear/

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